Executive brand direction + strategic growth for self made businesses
Turn your reputation into an unbeatable market position
Your reputation built the business, but getting it across online got lost in translation. We close the gap, by stripping away what doesn't work and building on what does, so you scale on your terms.
You have built a great business in the real world. We make sure the market sees it.
For Service experts
you are the expert,
we make it obvious
We partner with you to turn your static website into a living sales tool that speaks your clients’ language, positioning you as the go-to expert to real people and AI searches alike.
Be the expert leader→
For Online retailers
you know retail,
we make it sell online
Transform your online store into your best salesperson. By turning your retail knowledge into a human-centric online experience you can turn browsers into buyers.
Own your online retail→
Fractional brand director
Executive brand strategy, on your terms.
Get direct, hands-on guidance from Amanda van Kuppevelt to align your hard-earned offline reputation with a market-leading brand, without locking an employee in or an agency locking you out.

Amanda van Kuppevelt
Founder & Fractional Brand Director








